AI Optimisation — AEO & GEO

Be the answer AI recommends — not just a blue link.

Your customers are asking ChatGPT, Gemini and Google’s AI Overviews instead of scrolling search results. Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO) make sure your business is the one those tools quote, cite and recommend.

Get AI-ready

Why AEO & GEO Matter

Search is changing — and so is how you get found

More and more, people don’t scroll through ten blue links. They ask a question and take the answer the AI gives them — in ChatGPT, in Google’s AI Overviews, in Perplexity and beyond. If your business isn’t part of that answer, you’re invisible to a fast-growing slice of your market.

AEO (Answer Engine Optimisation) gets you featured in direct answers and AI summaries. GEO (Generative Engine Optimisation) makes sure generative tools understand, trust and recommend your business.

It’s the next chapter of SEO — and the businesses that adapt early will own it.

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AI assistant answering a question and citing a business as its source

What We Do

Make your business legible — and quotable — to AI

AI tools favour content that’s clear, well-structured, genuinely authoritative and easy to extract. We shape your site and content so machines can understand it and confidently cite it.

Our AEO and GEO work includes:

structured data and schema so AI can read your content
clear, answer-first content built around real questions
entity and authority signals that build machine trust
optimisation for AI Overviews, ChatGPT and answer engines
monitoring of how and where AI cites you

So when your customers ask, your business is the answer that comes back.

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Structured content and schema markup optimised for AI answer engines

AI Overviews

Get featured in Google’s AI Overviews and generative summaries.

Cited by ChatGPT

Become a source AI assistants quote when answering your customers.

Structured data

Schema and markup that make your content machine-readable.

Answer-first content

Clear, question-led content built to be extracted and cited.

Authority & trust

Entity signals that help AI trust and recommend your business.

AI visibility tracking

See how and where AI tools are surfacing your business.